Fam Brands2019-02-13T10:14:28+00:00
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A middleware solution to enhance last mile delivery for a subscription based business model.

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COMPANY OVERVIEW

With three decades of leadership in apparel industry, Fam Brands offer a broad product spectrum of fitness accessories, casual and active wear for men and women. Fam Brands inspires to become most innovative brand in apparel industry.

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KEY CHALLENGES

Tkxel team conducted onsite discovery workshop to understand the undocumented code, interact with all users and to prepare a comprehensive scope of the project.

PROBLEM
STATEMENT

Fam Brands operates on a monthly subscription model where customers get new designs delivered to them on their doorstep. They achieve this by their online presence on Shopify and by using third-party services such as Recharge for automatic order placement. These systems worked in silos and there was no proper information flow among these systems, which led to 400 to 500 missed orders per month, resulting in bad customer experience which in turn reduced their Net Promoter Score.

FEATURES

  1. Modeled sales forecasting module that used historical data points and presented monthly sales projection. Helped management to ask further questions based on data.
  2. Created visibility for production and procurement teams which helped them to preempt any changes in SKUs demand.
  3. Tkxel team conducted onsite discovery workshop to understand the undocumented code, interact with all users and to prepare a comprehensive scope of the project.
  4. Developed a middleware solution that interacted with CIMS,FTP,ACS, Recharge and Shopify for seamless information flow between all systems.
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ONSITE DISCOVERY
WORKSHOP

We got all the information together with workshops by involving FamBrands stakeholders and core team members.

Activities Included

Business Analysis

Competitive Analysis

Strategy Making

User Journeys

Project Plan

RESULTS

As a result of new middleware Fam Brands missed orders were reduced by 99%.

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mysql
AngularJS
power-bi
Shopify_Logo
rails

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